job description
Join Centra Lays Pembangunan as a Branding & Marketing Product Support Specialist and play a pivotal role in elevating our brand presence and driving market growth for our premium tooling products. Based in the vibrant heart of Canggu, Bali, this position offers a unique opportunity to blend creative branding strategies with hands-on product marketing in one of Indonesia's most dynamic markets.
As part of our team, you will collaborate with cross-functional departments to develop compelling marketing campaigns, ensure product positioning aligns with customer needs, and provide exceptional support to our distribution network. Your expertise will directly impact our brand's reputation and market share in the competitive tooling industry.
We offer a competitive salary, a collaborative work environment, and the chance to grow within a company that values innovation and excellence. If you are passionate about branding, marketing, and product support, we invite you to apply and contribute to our continued success.
Responsibility
- Develop and execute branding strategies to enhance product visibility and market penetration.
- Create and manage marketing campaigns, including digital and traditional media, to promote tooling products.
- Provide product support and training to distributors, retailers, and end-users to ensure optimal product utilization.
- Conduct market research to identify trends, customer needs, and competitive insights.
- Collaborate with the sales team to align marketing efforts with business objectives and revenue targets.
- Design and produce marketing materials, including brochures, catalogs, and digital content.
- Monitor and analyze campaign performance, providing data-driven recommendations for improvement.
- Represent the company at industry events, trade shows, and customer meetings.
Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 3 years of experience in branding, marketing, or product support, preferably in the tooling or hardware industry.
- Strong understanding of digital marketing tools and platforms, including social media, SEO, and email marketing.
- Excellent communication and presentation skills, with fluency in English and Bahasa Indonesia.
- Proven ability to develop and execute marketing strategies that drive brand awareness and sales.
- Proficiency in graphic design software (e.g., Adobe Creative Suite) is a plus.
- Analytical mindset with the ability to interpret market data and customer feedback.
- Willingness to travel occasionally for market visits and events.