job description
Join Sri Kdu Sdn Bhd as an Admissions & Marketing Executive and play a pivotal role in shaping the future of education in Bali. This dynamic position combines strategic marketing expertise with student recruitment to drive enrollment growth and enhance our institutionâs reputation in a competitive market.
Based in the vibrant heart of Kuta, Badung, you will develop and execute data-driven admission strategies, foster meaningful relationships with prospective students and parents, and leverage digital marketing channels to amplify our brand presence. Your efforts will directly contribute to expanding our student community while ensuring a seamless and engaging admissions experience.
This is an exceptional opportunity for a results-oriented professional with a passion for education and marketing to thrive in a collaborative, fast-paced environment. If youâre ready to make an impact in the international education sector, weâd love to hear from you.
Responsibility
- Develop and implement comprehensive admissions strategies to attract and enroll prospective students, aligning with institutional goals.
- Manage the end-to-end admissions process, from inquiry to enrollment, ensuring a smooth and positive experience for applicants and families.
- Build and maintain strong relationships with parents, students, and educational partners to foster trust and long-term engagement.
- Create and execute digital marketing campaigns (SEO, social media, email, PPC) to increase brand visibility and generate high-quality leads.
- Organize and participate in education fairs, open days, and webinars to promote programs and engage with prospective families.
- Collaborate with the marketing team to produce compelling content, including brochures, videos, and website updates, that highlights the institutionâs unique value proposition.
- Track, analyze, and report on admissions KPIs (conversion rates, cost per lead, enrollment numbers) to optimize strategies and improve performance.
- Stay updated on industry trends, competitor activities, and market demands to identify opportunities for growth and innovation.
Qualifications
- Bachelorâs degree in Marketing, Business Administration, Education, or a related field; a masterâs degree is a plus.
- Minimum 3 years of experience in admissions, student recruitment, or marketing, preferably in the education sector.
- Proven track record in lead generation, digital marketing, and CRM management (e.g., HubSpot, Salesforce).
- Excellent communication, negotiation, and interpersonal skills with the ability to engage diverse stakeholders.
- Strong analytical and data-driven decision-making abilities to assess campaign performance and admissions metrics.
- Proficiency in Microsoft Office, Google Analytics, and social media platforms (LinkedIn, Facebook, Instagram).
- Fluency in English (written and spoken); additional languages (e.g., Indonesian, Mandarin) are advantageous.
- Passion for education and student success, with a customer-centric approach to service delivery.